World Grain - February 2021 - 58

PLANT
PROTEIN
demand surging

Category represents new horizons for grain-based foods

T

he surging plant protein category presents new
horizons for grain-based foods. Capitalizing on
that opportunity will depend on choosing the
right mix of plant protein sources.
Protein sourced from wheat is compatible with baked
foods. Protein from nuts, including almonds, offer a pleasing taste and texture. Some of the highest quality of plant
protein comes from legumes, including pulses. Soy has a
perfect score of 1.0 in the PDCAAS (protein digestibilitycorrected amino acid score).
Ingredient suppliers cite data validating the idea that
plant proteins are likely to remain popular.
Chicago, Illinois, US-based Archer Daniels
Midland Co. (ADM) listed plant-based foods
expanding beyond the bun as one of its top five trends
for 2021. The forecast was based on research from
the company's proprietary OutsideVoice consumer insights platform. Ready-to-eat protein snacks could become more popular as could plant-based seafood and
cheese alternatives.
" The flexitarian lifestyle is expanding across all categories in the food and beverage industry, including grainbased foods, " said Jacquelyn Schuh, product marketing
director, wholesome nutrition and alternative proteins for
ADM. " ADM OutsideVoice research finds that among
US flexitarian consumers, 59% are approaching the flexitarian lifestyle by trying to add more plant-based foods

58	

WG_Feb21.indb 58

and beverages to their diets - indicating a positive approach to the plant-protein lifestyle versus removing
animal proteins from their diets. This growing interest in
plant-forward food is largely due to consumers taking a
more proactive, holistic approach to their health and wellness, and they are looking to wholesome nutrition from
plant protein sources to fill this need. "
When seeking grain-based foods as a source of plant
protein, consumers are looking for items that contain
seeds, peas, beans, pulses, cereals and ancient grains, said
Paula LaBine, marketing director, baking, milling and
starch for ADM.
" Grain-based offerings like bread, tortillas, pastas and
snack foods that incorporate more of these plant-based
ingredients will continue to grow in popularity in the new
year as consumers look for health-forward products, "
she said.
The ADM OutsideVoice research found that in the
United States, 92% of plant protein consumers said the
source of plant protein in applications is either very important or somewhat important to them. Factors such as
health, safety and taste form their perceptions of different
types of plant protein.
" Overall, our research finds that nuts, seeds, cereals
and beans are all rated positively in these categories, " Ms.
Schuh said.
DuPont Nutrition & Biosciences, a business of DuPont,

©Mescioglu - stock.adobe.com

by Jeff Gelski

February 2021 / World Grain / World-Grain.com

2/12/2021 8:31:00 AM


http://stock.adobe.com http://www.World-Grain.com

World Grain - February 2021

Table of Contents for the Digital Edition of World Grain - February 2021

World Grain - February 2021 - 1
World Grain - February 2021 - 1
World Grain - February 2021 - 2
World Grain - February 2021 - 3
World Grain - February 2021 - 4
World Grain - February 2021 - 5
World Grain - February 2021 - 6
World Grain - February 2021 - 7
World Grain - February 2021 - 8
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