World Grain - November 2021 - 24

bread popularity rising in
Indonesia
Filled and grilled sandwich bread is especially in high demand
by Stella Jogisaputra and Tip Keng Pong
Filled sweet
buns or slices
of toasted
sandwich bread
are becoming
more popular
in Indonesia,
particularly
among city
dwellers.
I
"
f you haven't eaten rice, you haven't eaten. " This
saying reveals the central role rice plays to this day
in the Indonesian cuisine. But with increasing urbanization
and stronger orientation toward a Western lifestyle,
many Indonesians are discovering their liking for
bakery products, in particular sandwich bread.
Although it is still usual in rural areas to prepare an
elaborate breakfast with rice, vegetables and chicken
meat, busy city dwellers are more likely to prefer
filled sweet buns or slices of toasted sandwich bread.
Common bread toppings are coconut or pineapple jam.
But the real favorite is bread strewn with " hagelslag. "
These chocolate sprinkles are a legacy of the Dutch colonial
period and an essential part of Indonesia's culinary
tradition.
Substantial street food
Bread also is becoming more popular as a street food.
This is due largely to the many " roti bakar " vendors
who have specialized in preparing filled and grilled
bread. The starting product for roti bakar is a whole
loaf of sandwich bread cut twice lengthwise and filled
with ingredients like grated cheese, peanut butter, bananas
or chocolate sprinkles. But there is currently a
great demand for " fancy-style " variants with Nutella,
24
Ovaltine or Toblerone pieces. As a further refinement,
the street vendors trickle thick condensed milk over the
filling to intensify the succulence and sweet taste of the
snack. The bread slices are then put together again to
make up the original loaf shape and toasted to a goldenbrown
color on a contact grill.
Although the combination of chocolate, sweetened
condensed milk, fruit and cheese may seem strange, it
is exactly in line with the culinary preferences of the
Indonesians. Sweet, substantial, with a slightly spicy
note: that is how the over 270 million inhabitants of the
world's biggest island state like it best.
The consistency of the bread plays an important role
as well. Crispness is not desirable; the bread must always
be soft and fluffy. Even the crust is too hard for
some bread fans. So it's not uncommon to cut a thin
layer off the outside and use it for something else. As a
special service, some bakeries also offer crustless sandwich
loaves baked in a pan with corrugated sides and
a lid.
Domain of industrial bakeries
Sandwich loaves are produced industrially. Whereas
the countless artisan bakeries on the small islands
mainly produce rolls and pastry goods for immediate
November 2021 / World Grain / World-Grain.com
Photo courtesy of M├╝hlenchemie
http://www.World-Grain.com

World Grain - November 2021

Table of Contents for the Digital Edition of World Grain - November 2021

World Grain - November 2021 - Intro
World Grain - November 2021 - 1
World Grain - November 2021 - 2
World Grain - November 2021 - 3
World Grain - November 2021 - 4
World Grain - November 2021 - 5
World Grain - November 2021 - 6
World Grain - November 2021 - 7
World Grain - November 2021 - 8
World Grain - November 2021 - 9
World Grain - November 2021 - 10
World Grain - November 2021 - 11
World Grain - November 2021 - 12
World Grain - November 2021 - 13
World Grain - November 2021 - 14
World Grain - November 2021 - 15
World Grain - November 2021 - 16
World Grain - November 2021 - 17
World Grain - November 2021 - 18
World Grain - November 2021 - 19
World Grain - November 2021 - 20
World Grain - November 2021 - 21
World Grain - November 2021 - 22
World Grain - November 2021 - 23
World Grain - November 2021 - 24
World Grain - November 2021 - 25
World Grain - November 2021 - 26
World Grain - November 2021 - 27
World Grain - November 2021 - 28
World Grain - November 2021 - 29
World Grain - November 2021 - 30
World Grain - November 2021 - 31
World Grain - November 2021 - 32
World Grain - November 2021 - 33
World Grain - November 2021 - 34
World Grain - November 2021 - 35
World Grain - November 2021 - 36
World Grain - November 2021 - 37
World Grain - November 2021 - 38
World Grain - November 2021 - 39
World Grain - November 2021 - 40
World Grain - November 2021 - 41
World Grain - November 2021 - 42
World Grain - November 2021 - 43
World Grain - November 2021 - 44
World Grain - November 2021 - 45
World Grain - November 2021 - 46
World Grain - November 2021 - 47
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World Grain - November 2021 - 81
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World Grain - November 2021 - 83
World Grain - November 2021 - 84
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https://www.nxtbook.com/sosland/wg/2016_07_01
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https://www.nxtbook.com/sosland/wg/2016_04_01
https://www.nxtbook.com/sosland/wg/2016_03_01
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http://digital.world-grain.com/sosland/wg/2010_09_01
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http://digital.world-grain.com/sosland/wg/2010_07_01
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