World Grain - December 2020 - 36

US agriculture must change mindset
to growing specialty products on small
acreage and meeting demand signals
Susan Reidy

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pecialty markets, including organic and non-geQHWLFDOO\ PRGL¿HG RUJDQLVPV *02 FDQ SURvide a path to thriving in today's marketplace,
rather than just surviving until the next year, according
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" It takes an open mind, it takes a quality focus and it
takes a desire to think in terms of relationships, rather
WKDQWUDQVDFWLRQV´VDLG'DOOPLHU&ODUNVRQ¶VSUHVLGHQW
DQGFKLHIRSHUDWLQJR൶FHUGXULQJWKH2UJDQLF	1RQ
*02 )RUXP7KH HYHQW WRRN SODFH YLUWXDOO\ LQ HDUO\
1RYHPEHUGXHWRFRURQDYLUXV&29,'FRQFHUQV
&ODUNVRQ*UDLQEDVHGLQ&HUUR*RUGR,OOLQRLV86
specializes in growing, storing and processing identitySUHVHUYHGQRQ*02RUJDQLFDQGFHUWL¿HGWUDQVLWLRQDO
FRUQVR\EHDQVDQGVR\LQJUHGLHQWV

7KH SULQFLSOH FKDOOHQJH WR 86 DJULFXOWXUH LV
changing the mindset to thriving on 300 to 500 acres
instead of just trying to survive on 3,000 to 5,000
DFUHV KH VDLG 7KLV ZLOO UHTXLUH FKDQJLQJ WKH ZD\
VXFFHVV LV PHDVXUHG IURP SURGXFLQJ  EXVKHOV RI
VR\EHDQV SHU DFUH \HDULQ \HDURXW WR QHWWLQJ 
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IHHGVWKHHQGLQJVWRFNVUHSRUWEXWZHNQRZLWLVQ¶WVXVWDLQDEOHLQWKHORQJWHUP´KHVDLG³:HQHHGWRLGHQWLI\
new world markets, new domestic demand that can add
value throughout the supply chain, that reduces our deSHQGHQFHRQMXVWPRYLQJWKDWSLOH´
Paying attention to the market and meeting demand
VLJQDOVUDWKHUWKDQVXSSO\VLJQDOVLVFULWLFDO

Photo courtesy of Clarkson Grain

Clarkson
Grain, which
specializes in
growing, storing
and processing
identitypreserved and
non-GMO
products,
has a facility
in Mattoon,
Illinois, US, with
110 grain bins
for product
segregation.

36

December 2020 / World Grain / www.World-Grain.com


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World Grain - December 2020

Table of Contents for the Digital Edition of World Grain - December 2020

World Grain - December 2020 - 1
World Grain - December 2020 - 1
World Grain - December 2020 - 2
World Grain - December 2020 - 3
World Grain - December 2020 - 4
World Grain - December 2020 - 5
World Grain - December 2020 - 6
World Grain - December 2020 - 7
World Grain - December 2020 - 8
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World Grain - December 2020 - 10
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